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7 March 2006
National Press Club, Canberra
Index
Brochure - Download here
Last year, podcasting of music files exploded into the mainstream.
This year, its use as a communication medium for education campaigns, political messages, customer information, training etc will also become common.
This seminar aims to provide communication and technical professionals with a detailed understanding of the trends, applications, costs, benefits and technologies of podcasting.
The morning session of this one day event focuses on the uses of podcasting for government agencies and businesses while the afternoon session focuses on the technical elements to podcasting. You can attend either session or both.
Seminar aim
The aim of this seminar is to provide you with an understanding of the costs and benefits of podcasting, so that you can confidently evaluate the relevance of this as a communication tool for your organisation.
The morning session (9:00-1:00) is highly relevant for:
- Public Affairs Officers
- Communications Managers
- Media Advisors
- Public Relations Consultants
- Trainers and Educators
- University Lecturers
The afternoon session (2:00-4:00) is highly relevant for:
- Webmasters
- Network Administrators
- IT Security Managers
- Multi-media Staff
8:30 |
Registration |
9:00 |
Welcome address by Chair and outline of the day |
9:05 |
Opening remarks by Bob Crawshaw, Immediate Past President Canberra Chapter, International Association of Business Communicators |
9:10 |
Overview of podcasting
Who is using it – election messages, education campaigns, crisis communications, political messages, commercial messages
- Why are they using it?
- What is it?
- Why users want it?
- Market trends
Presenter: Bob Hughes, Public Relations Consultant, Corporate Communications and Counsel |
9:40 |
Demonstration of recording the National Security Update Podcast
The National Security Update podcast team will record a podcast for 10 minutes, including a demonstration of editing, uploading and downloading onto an iPod.
Panel members:
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| 10:10 |
Case Study - Political Podcasts: Developing Podcasts for Senator Bob Brown
Dave Gravina, Creative Director of Digital Eskimo |
10:45 |
Morning tea |
11:05 |
Case study -Australian War Memorial
Presenter: Liz Holcombe, AWM Web Manager and Paul Hagon, AWM Web Developer/Designer
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11:35 |
Panel on podcasting's use, benefits and production tips
Panel members:
- Graham Cameron, Managing Director, Essentia Group and developer of The Pod Lounge
- Gordon Taylor, Manager of Podcasting, ABC
- Liz Holcombe, Australian War Memorial, Web Manager
- Paul Hagon, Australian War Memorial, Web Developer/Designer
- what are the trends?
- tips for good podcasting
- annoying podcast elements
- defamation and copyright
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1:00 |
Lunch / End of Morning Session |
2:00 |
Welcome address by Chair |
2:05 |
Overview of the podcasting process from recording to downloading
John McClumpha, New Media Director, Essentia Group, and developer of The Pod Lounge |
2:25 |
Panel on technical podcasting issue
Panel members:
- Tom Worthington,
Australian Computer Society's Communications Technologies Board Director
and Visiting Fellow in the Department of Computer Science, Faculty of Engineering and Information Technology at the Australian National University
- Ching Chew, Director, cTernet
- John McClumpha, New Media Director, Essentia Group, and developer of The Pod Lounge
- hardware including recording equipment
- software including editing and mixing
- formats/encoding
- hosting
- security
- content management systems
- bandwidth
- publishing
- RSS
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4:00 |
Afternoon tea and conclusion |
The following organisations are supporting this event:
Both sessions (includes lunch) $550
Morning session (9:00-1:00) (include lunch) $440
Afternoon session (2:00-4:00) (does not include lunch) $220
Cost includes GST.
To book online, please click here (you will go to the Australian Homeland Security Research Centre for payment).
To fax in booking form, download it from here and fax to 02 6161 5144.
Erin Varker
erin.varker@professionalway.com.au
Tel: 0421 997 297
Join mailing list
Conditions
A list of conditions is available at www.professionalway.com.au/podcast/conditions.html. Should it be necessary, the organisers reserve the right to postpone the event.
Organisers
The seminar is part of the new technology series run by Professional Way. Professional Way produces a personalised, free weekly email listing upcoming professional development activities – in your field and many others. Visit www.professionalway.com.au for further information on the service - or to register for your weekly email. |
